The Big Coach Conversation

Introduction

Coach Hire Comparision are a business that allow people to arrange their next coach or minibus journey with ease. They provide a technology solution to enable people to book their journey and support independent coach & minibus and coach businesses in the process.

Services:

Audio Visuals / Design / Event Management / Film / Marketing / Photography / Website

More about the event

The
Vision

Coach Hire Comparison came to TeamBA with a bold idea: to bring the coach industry together for the first time under one roof, for a day of open conversation, innovation, and collaboration. They envisioned an event that would challenge the status quo, spotlight the latest technologies and trends, and create a shared space where all parts of the industry could connect — from operators and manufacturers to compliance experts and technology providers.

They didn’t want just another trade show — they wanted The Big Coach Conversation, an industry-defining moment that would position them as thought leaders and changemakers. And to bring this vision to life, they needed a creative partner who could handle every element of delivery — from concept to execution.

The
Journey

From the outset, TeamBA partnered with Coach Hire Comparison to shape and build the identity of the event. We started by developing a distinctive and memorable brand for The Big Coach Conversation — one that felt fresh, future-focused and accessible to every corner of the industry. This included naming, visual identity, and a suite of branded assets designed for both digital and print.

As the event plan evolved, we worked hand-in-hand with the client to craft a compelling and practical event structure. There was an inspiring line-up of speakers and panellists from across the sector, creating sessions that sparked genuine dialogue and gave attendees space to challenge industry norms, exchange ideas and collaborate on solutions to shared challenges.

TeamBA managed every aspect of event production, including venue sourcing, delegate registration, sponsor coordination and on-the-day logistics. Our team delivered a full audio-visual package — from staging and lighting design to seamless show-calling and tech support — ensuring a smooth and professional experience for both presenters and audience members.

A key part of the day was The Beyond Awards, a celebratory element we helped shape and deliver in collaboration with the Coach Hire Comparison team. Designed to celebrate outstanding achievements across the coach industry, we supported every step — from award category creation and nomination logistics to staging, scripting and AV production. The awards added a heartwarming and memorable close to the day, leaving guests inspired and recognised.

The
Impact

The Big Coach Conversation exceeded expectations and set a new benchmark for industry events in the coach sector. As the first and only dedicated gathering of its kind, it brought together a diverse mix of attendees — from family-run operators to major manufacturers — all unified by a desire to move the industry forward.

The branding and experience design gave the event a distinctive identity that resonated with guests and set the tone for future editions. The content was praised for being relevant, challenging and energising, while the quality of production and smooth delivery ensured a professional and impactful experience for all involved.

For Coach Hire Comparison, The Big Coach Conversation wasn’t just a successful event — it was a platform that elevated their brand, positioned them as a leader in industry innovation, and showcased their commitment to positive change.

For BA Events, it was another example of how we bring ambitious ideas to life — through creative partnership, strategic planning and flawless execution.

A few words from our client

From initial concept through to execution and everything in between, BA Events have been brilliant to work with and made the whole process seamless. Their planning is meticulous which made the day itself more than what we could have hoped for. As daunting as it may seem to hold a big event with over 200 people due to attend, BA Events have got everything under control and guide you to create a day better than you ever imagine. We got to know each other and had catch ups every week, they are both a professional and friendly team and got to know of our business inside out, they felt like a huge part of our team and it’s a successful partnership that we will take forward, collaborating together for future events.

Laura Stokes Managing Director